At The Salvation Army, data is not just about numbers—it's about ensuring that our work is supported by robust and reliable analysis. The statistics and reports provided here are built on a foundation of repeatable, verifiable, and defendable research methods, ensuring that every insight into our mission impact is accurate and trustworthy.

Reliable Data Matters

To drive meaningful change, our approach to data collection and analysis is guided by three principles:

• Repeatable: All data collection methods are designed to produce consistent results over time, allowing us to track progress and make informed decisions.

• Verifiable: The statistics we present are derived from trusted sources and are checked against multiple data points to ensure their accuracy.

• Defendable: Our findings are backed by rigorous analysis, ensuring that they stand up to scrutiny and can be confidently used to support strategic decisions.