The-office-God-ill8-[Converted]Whatever happened to the family of God? Somewhere in the consumer-driven craze that took over Western society in the mid-20th century, the Church morphed from a family into a business. And not just any business, but a big, international corporation, complete with expensive advertisements, million-dollar buildings and well-paid staff (some with annual salaries of more than $100,000). The family of God has become J.C. & Co. Inc.

In The Salvation Army, we have only to look at our titles to realize how much this business mentality has taken over our organization. Words like “office,” “executive,” “operations,” “secretary” and “director” are commonly used to describe positions within the Army. Even those shepherding positions in the local corps now carry the title of “director”—the director of pastoral care, the director of program, etc. There is nothing wrong with these words in themselves, but corporately (pun intended) they project a business model for what the Bible calls the family of God. And the vocabulary we use defines the way we think. It's what Marshall McLuhan described in the phrase, “the medium is the message.”

The chief concern of big business is the bottom line—profits. When services cost too much they are cut. When buildings become too expensive to maintain they are sold. When products are no longer profitable they are discontinued. That's good business. But it doesn't make for a good family. We are shocked when we hear of parents who abandon their children or even sell them because they can no longer afford to keep them. Yet church denominations, the Army included, have been known to abandon some communities and some of their “children” because they were no longer profitable. Thinking like big business results in ministry only to those who can afford it.

The business model has also engulfed the local church. Have you noticed how much local churches are beginning to look like big super-stores for Christian programs? The bigger the store, the more customers it will attract. And just like the big-box stores, the mega-churches don't care about putting the smaller one-pastor churches out of business.

Those churches that succeed in attracting the highest numbers can boast that they are seeker-friendly. In reality, they are consumer-friendly churches. They succeed in attracting the most consumers of Christian programs. The more programs a church offers, the better chance it has at attracting the consumers of those programs. It's a safe bet that wherever you see a church growing, there is another church in the same town dying, and that most newcomers to the growing church are from that dying church. The Church is not growing. Christians are merely switching brands.

Your church is struggling financially. It had to let its youth pastor go. Not a problem. The church across town just hired a new youth pastor and it also has a music pastor and a visitation pastor. Take your business there. You don't like your church's new management? Don't worry. The church a few blocks over just hired a Bible-thumping, pew-jumping, charismatic pastor who also happens to play a mean guitar. Take your praises there (along with your weekly offering, of course).

It used to be that churches were family. And families stuck together through thick and thin. Sometimes they had their family problems, but they learned to work through them. The members sometimes hurt one another, but they also learned humility by asking forgiveness and they learned Christlikeness by forgiving hurts. Members of the church family not only laughed and learned together, they also cried and grew in their faith together. But with the consumer-driven church, this is unlikely to happen.

The one characteristic that identifies healthy families above all other institutions is commitment. Family members are loyal to each other. Husbands and wives make vows to each other that include faithfulness and dedication. These commitments keep them together in tough times so that over the years they see things through together. This is the exact opposite of the consumer mentality that says, “I will stay in this church as long as I get what I want. If you don't have what I want, I will go somewhere else and get it.” It's also the opposite of the denominational approach to ministry that cuts programs and congregations that don't make a financial profit.

If we're not careful, J.C. & Co. Inc. will go the way of GM and Chrysler. Oh, I think that's the bailiff at the door!

fred_ashMajor Fred Ash is the corps officer at Burlington Community Church, Ont.

Comment

On Tuesday, November 17, 2009, Tony Brushett said:

Major Fred;
Well said Sir...Are our churches (in our case, corps) being looked at on some level the same way that society looks at marriage; I'll stay as long as I am having fun (singing lots of upbeat choruses), but as soon as the commitment to my spouse (our financial & volunteer comitments) becomes anything of a burden, then like roughly 50% of the population today, I'm out of here.

There is a reality that many churches are looking at closures, amalgimations or circuits, but I have to wonder, at the end of the day is there any real commitment on the part of the congregation? As an example, you have a church with 250 families on the roles, but only 60 are supporting in any way, shape or form. Of those 60, only 20 families, or less than 10% are doing what God has called them too. Maybe this is a case where the Higher Ups have to look at it from a business point of view.

The other side of this is the little community that has one church and for years it was self sufficient. Now, most of the community has died off, but the remaining 30 or so are still very faithful to the church but not to the point where they can look after themselves financially anymore. Maybe this is a case where the brass looks at it as a time to take the financial loss so those who have been loyal all thier lives have a place to worship. I don't know, it's a tough call and one that would have to be made with a lot of thought.

Major Gerard mentions corps that are in close proximity to each other, and looking at them as a combined corps. History in Newfoundland has proven that this has to be done very carefully. While there are success stories, there are also many more stories of corps officers trying to deal with those hurts even a decade later/ I look at 2 corps in our area and what we have is 2 complete different styles of worship. Could they amaligimate, Yes, but to be done right it would be a long process.

O like Kathies

On Saturday, November 14, 2009, KathieChiu said:

Thanks, Fred, for saying this. All to often we're bombarded with a corporate mentality that it's sometimes hard to find ministry within that system. We say we're here for "others" but often is seems only if it doesn't cost us anything or only if we can get a government contract to cover the expense.

Fortunately (or unfortunately some may think) we now face a generation coming up that aren't interested in our programs or what our church has to offer them. They're interested in authentic expressions of our faith and mistrust the denominational label. However, the Army is well positioned to attract this next generation because of our mission emphasis and many don't see us as a denomination. If we can resist trying to be like other consumer driven churches we'll have a better chance of reaching them for Christ.

Thanks again for a well written and timely article.
Kathie

On Saturday, November 14, 2009, Major John Gerard(R) said:

I agree with Major Fred Ash on all points except one. Down the street may be a church which dried up and died. They believe in a doctrine such as owrs. Should we not encourage the remaining few to join our congregation and take part in the fellowship?
Then we have two or three Corps in a small geographic area. Should they be blended and share resources to be more effective in the community at large?Same family!

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